Apart from looking great and having fresh content regularly, people come to read blogs because of the content the bloggers create. If you create good quality content, people will come back for more. If you create crappy content, people won’t. It’s that simple.
Creating quality content is what will help you build relationships with your readers, build your tribe, expand your audience and subsequently, make money.
This is why it’s important to start with choosing a niche that you actually care about. When choosing your blog topic or niche, you need to choose something that you are knowledgeable about, or that you at least care enough about to do research and create content about. Don’t make the mistake of choosing a niche just because it’s known to be profitable while you don’t care for it. You will eventually get bored and just quit down the line.