A lead magnet is something that you offer for free to your potential subscribers in return for their email address. There are different types of lead magnets you could offer:
- A checklist.
- An e-book.
- A video course.
- A webinar ticket.
And so much more. Keep in mind that, because it’s a free gift, it should not be a piece of crap. Offer great content for free to your subscribers and they will love you for it. Then when the time comes to see them something, they will definitely buy from you; because you have always had their interest at heart.
Your lead magnet should be something helpful and related to either the content they are currently reading or the main topic of your blog. In other words, your lead magnet should be something your readers are looking for. It should be a quick solution to a problem, a quick tip or part of a course that you could offer for free as a sample etc.
If you want more ideas about lead magnet, read this post:
These are useful tips! I have been working on building an email list for a while now so will give your suggestions a go…
Thanks Kate. Glad you found this tutorial helpful 🙂
I need to work on my email list in the new year. I have some ideas for a few lead magnets, I just need to get them created and implemented.
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Building an email list is very important for every blogger. Thanks for your comment 🙂
This is so helpful I am looking to build my emailing list in the new year as I am fairly new to blogging so this article is super helpful!!
I am glad you found this post useful 🙂 Thank you!
Fantastic write up, this was a very informative and helpful post. I will pass this onto a friend who I know is interested in working on her email base.
This is so useful. Thanks for sharing!
Thank you!
Great tips on how to build your email list. We are actually running a give away right now to build our list and it is quite fun. But I have to say that I really need to create better lead magnets to get more sign ups cause you are right, the list is gold! Socials and their stupid algorithms always change and can easily knock you out. But the list is yours if you build it and cultivate it properly
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Exactly! Having your own list of subscribers is like having your online real estate. Nobody can take it away from you. Thanks for stopping by 🙂
This is so cool and it would help a lot specially for newbie bloggers awesome tips!
Great to hear. Thank you!
I really needed this when I just started blogging, so detailed and simply explained
Awesome!
This is such a great post. I need to work on my email list. It’s slowly going up but there is so much I could to get people to sign up. Thank you for this it will be really good in helping me.
You are very welcome 🙂
This is so helpful! I’ve been struggling a bit with building a list myself – especially since I absolutely don’t want to violate any privacy policies and rules. My list is still quite stagnant, so I’m bookmarking your post to read it again later.
As long as you treat them right and you don’t spam them, you have nothing to worry about 🙂
This is super helpful! I always take it for granted that WordPress create a list for me, but I never actually take advantage of having subscribers. I definitely should take it in to account!
Subscribers, when treated right, can be the best source of traffic.
This is one inspiring post. I am trying to build an email list for my blog. I will surely consider incorporating your tips and tricks.
Building a list is very important. Thanks for stopping by.
This post will be very helpful for me and any other newbie in the online business field. Thanks for sharing this.
Happy to help 🙂
Great tips for those looking to build an email list!
Thank you!
To be honest, I have been procrastinating doing this for a while now. However, after reading your post I understand the importance of it long-term. You also make it sound so easy. I am going to get on top of building my list. Thank you for the motivation!
It really is important to build your list. Thanks for your comment.
I enjoyed your writeup. very good and educative indeed.
but i want to ask a question, which of the 2 email providers do you recommend i go for: Getresponse or aweber?
On building an email list, which of the lead magnets is ideal for a blog that deals on internet marketing stuffs?
I await your response.
all the same, keep up the writeup.
well done
Hi there! Thank you so much for stopping by and leaving a comment. I have worked with both and I really like both. The only different in my opinion is the price and the number of subscribers you can have for each service. Aweber costs $19 per month for 500 subscribers, and GetResponse costs $15 for 1,000 subscribers. If you are getting started you can start with GetResponse if you like. But I recommend both services.
I hope this helps 🙂
great list you have here on how to build email list. On choosing which of the email platform to go for, i think i will go for getresponse because of its number of days of trial to test the platform. I dont run any email campaign or list on my new blog but with these tips, i think this is the perfect time to kick-start it off.
Thanks once again.
chetaweb.
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Thank you. I am glad you found this article helpful 🙂
I’ve never had an Email list before. I’ve had several social media sites that I don’t even use anymore, but had to start somewhere. I didn’t want to load up on all the “Get More Followers” software for Facebook, Twitter, Pinterest, etc. because I knew it would be like putting a Band-Aid on a broken bone.
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It’s important to build your online real estate. Social platforms could close down at any moment, and you would lose everything!
Hi Hooda,
Great article. Very informative step by step tutorial.
However, Aweber now offers a free account for the first 500 subscribers.
You might want to update your article to show that.
Cheers,
Stuart
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Hi Stuart! Thanks for pointing that out! I just saw it too 🙂 However, the free plan is pretty limited. I will update my post with that, thanks.
Thank you for sharing these valuable tips; now I know how to build an email list.
Thanks Bruce, glad you found it helpful 🙂